Muv Baby

Brand Launch

Muv Baby

Scientists now claim that a vast majority of all human developmental imprinting is obtained by the type of strollers we’re pushed around in as infants. Okay, so we made that up, but Muv Baby still has some of the best luxury strollers on the market. To help define and launch this brand, we wrote all the copy and brand guidelines, designed their website and e-commerce platform, shot their brand video and conducted their marketing photography. The goal was to create a mobile-first shopping experience, combined with a nifty custom product configurator for individualized strollers, and to cap it all off with a streamlined checkout process as the proverbial icing.

muvbaby.com giant propeller 1
muvbaby.com giant propeller 2
muvbaby.com giant propeller 3
muvbaby.com giant propeller 4
muvbaby.com giant propeller 5
muvbaby.com giant propeller 6